Environmental Graphics may not be a term you are familiar with, but you would have come across them before in your day to day life. Environmental graphics, despite what the name suggests are graphics of the built space extending to office graphics, wayfinding and retail signage. Environmental graphics are used to add another dimension to a space, whether that be through creating a relaxing area for staff to unwind in or wayfinding signage to improve the personal experience. A relatable example of environmental graphics, in particular wayfinding signage, is a public parking centre. There is nothing more infuriating than being unable to clearly identify where your car has been parked or how to make your way out of the car park either on foot or by car. A well deigned , produced and installed wayfinding signage campaign will create a pleasant and easy experience for the user.
Another key example of environmental graphics are those used in an office environment. Environmental Graphics can be used to create a desired feel in each area, say calming oceanic sceneries in the break out room and energising red stripes in the sales office. Environmental graphics can be used to provide privacy in board rooms and offices with either frosted vinyl or graphics. Here at Composite Images we can print these graphics in such a way that they can be clearly seen from both inside the office or boardroom and from the outside without reducing the required need for privacy. It is becoming common now to replace clunky free standing whiteboards with coloured, glossy whiteboard films. These can be customised and printed to include any level of detail whether it be a roster chart, company logo or calendar. Often placed in boardrooms to provide privacy for the users as well as functional and usable space inside the board room. Such mediums can also be used to create not just a whiteboard but also a low reflective surface for projections.
When it comes to Environmental Graphics the possibilities are endless, contact our experienced team today to find out how we can help transform your office environment into a user friendly, functionally optimised space. Reach out to the team or fill out our contact form here.